Hwasung Cosmetics Co., Ltd.
Hwasung Cosmetics Co., Ltd.
🇰🇷 South Korea, Seoul
196411-50 peopleManufacturerHwasung Cosmetics Co., Ltd. is a premier South Korean manufacturer and Original Design Manufacturer (ODM) specializing in color cosmetics. Established in 1964 and headquartered in Seoul with a dedicated factory in Gimpo-si, the company has over 40 years of expertise in the beauty industry. Originally a pioneer in mechanical and wooden pencils, Hwasung has evolved into a global leader for eyebrow and eyeliner products, while expanding its portfolio to include a comprehensive range of face, lip, and base makeup. Following a strategic acquisition by Affirma Capital in 2019 and the subsequent acquisition of Nowcos Co. in 2022, the company has further diversified into basic skincare and mask packs.
Operating as a vetted contract manufacturer, Hwasung Cosmetics provides end-to-end private label services, including R&D, formula development, custom packaging design, and automated filling and assembly. Their extensive product catalog features innovative eye makeup, lipsticks, foundations, concealers, and specialized cosmetic pencils. The company serves a diverse global clientele of approximately 130 brands, including major domestic players and emerging international labels such as Rhode and Makeup By Mario. With a strong focus on quality control and continuous innovation, Hwasung Cosmetics maintains a significant presence in the international market, with foreign brands accounting for approximately 70% of its business.
ODM manufacturerProvides ODM design and manufacturing solutions.
Product customizationOffers full customization for design and features.
Established brandFounded in 1964, with over 20 years of industry experience.
Low MOQOffers low minimum order quantity options.
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