Sunup Group Co., Ltd. (also known as SUNUP SRL) is a professional B2B supplier and distributor headquartered in Reggio Emilia, Italy. Founded in 2013, the company operates as a specialized partner in the advertising and promotional services industry, providing end-to-end solutions for customized merchandising, private label collections, and incentive operations. With a dedicated team of approximately 5 to 10 employees, Sunup serves a diverse international clientele across sectors such as food and beverage, sports, and health, including notable brands like Alè Cycling, Yokohama, and Robert Mondavi Winery.
The company offers an extensive catalog of promotional products ranging from custom apparel (T-shirts, polo shirts, and technical outerwear) to high-quality lifestyle goods such as laptop backpacks, reusable drinkware, and tech accessories. Sunup distinguishes itself through a strong commitment to sustainability, prioritizing products made from natural, biodegradable, or recycled materials like RPET, bamboo, and recycled aluminum. Their manufacturing and customization capabilities include advanced techniques such as screen printing, digital printing, sublimation, embroidery, and specialized applications to ensure brand prestige.
In addition to its European operations, Sunup maintains a strategic focus on international trade, including specialized sourcing for the South American market where it consolidates lighting products such as LED, halogen, and energy-saving lamps for small-to-medium enterprises. By managing the entire process from design and sourcing to final distribution, Sunup Group Co., Ltd. provides comprehensive support for corporate gifting and promotional campaigns, ensuring high standards of quality and service.